luni, 29 martie 2010

PEUGEOUT - "FEEL ALIVE"



BANNER



STORY BOARD:







PEUGEOT spot “MARS PLANET”

In the image there are some guys, “marijuana type” (because of their hair, clothes, faces, etc.) in an apartment… a lot of smoke…Everybody smoking quietly and one of them, having a pensive face, asks the question of the night: “IS THERE LIFE ON MARS?”

They look one at each other … one of them finds a geographical atlas and begin searching for something, another one takes a laptop… and the others go at the window and start looking through a telescope.

Now it is shown the image seen through the telescope, with the stars, and suddenly in the middle of the image, “falls” a big paper on which it is written “THERE IS NO LIFE ON MARS!”…

The guys have the typical face “OK,… so what!?” leave everything and, again, quietly, keep on smoking…

A Voice: “LET AWAY THE STUPID THINGS …AND BUY A PEUGEOT!”

Now appears the image with the stars shown through the telescope and, suddenly, enters a Peugeot and unexpectedly, stops with a noisy brake (the effect of seeing it coming and giving you the sensation of putting you down).

SLOGAN: FEEL ALIVE!

VOICE: LIVE WITH US, PEUGEOT (technical details and price)

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